Blog #5 Cadbury vs Toblerone – Content Marketing idea for one of your brands Who are you creating this campaign for (which brand)? I am creating this campaign for Toblerone Chocolate since they can improve more on social media especially YouTube. What is your idea? My idea for Toblerone Chocolate is to make a YouTube channel that could advertise their brand and also have little cooking videos that displays way on making desserts using Toblerone Chocolate. Who is your audience? The audience would be anyone who has an interest in cooking/baking and who likes Toblerone chocolate and those who would like to get creative by making baked goods using the chocolate. What will it look like? (Create mock-ups, posters, infographics or Social Media sample posts) It would look like a normal YouTube channel but this time it would be verified from the Toblerone Company and would have a variety of videos that are advertisements and mini cooking shows for custome
A digital marketing analysis of selected famous chocolate brands. These brands display the best strategies and implementation of social media marketing and search engine optimization. These brands includes: The Hershey Company, Lindt, Toblerone, Cadbury, Kit Kat, Crunch, Ferrero and Nutella.