The Choco Bar - A Digital Analysis of Famous Chocolate Brands

Title:   Chocolate Brand – Cadbury and Toblerone Written by: Angela Permaul Subtitle:   Cadbury vs Toblerone. Which Brand Optimizes Better?    Monday February 13th 2017 Introduction Include an Introduction that explains why SEO is an important consideration for marketers SEO Audit Brand A Brand B Screen Captures of both Brand’s home pages:     1.      URL:   https://www.cadbury.co.uk/ http://us.toblerone.com/ 2.      Page Title   Cadbury Chocolate Home 3.      Meta Description   Find all you need to know about Cadbury chocolate. From the history of Cadbury chocolate, our products, Chocolate Recipes and much more N/A 4.      Meta Keywo...

SEO AUDIT Written by: Amanda Quach "Lindt vs. The Hershey Company. Which Brand Optimizes Better?" Introduction Search Engine Optimizations are important to marketers because it helps drive more traffic to their websites and social media networks. By driving more traffic to their company websites and other media platforms, consumers can find more information about Marketers’ brands. When SEO is effectively implemented into their websites, markets can see what attracted consumers and can also measure what consumers are more interested in (page clicks, key word searches, etc.). SEO Audit Brand A Brand B Screen Captures of both Brand’s home pages:      1.      URL: http://www.lindt.ca/en/ https://www.thehersheycompany.com/en_us/home.html 2.      Page Title Lindt Canada The Hershey Company | HOM...