Skip to main content

Blog Post #4 –Fan Pages, influencers, inbound links for both brands. (15 points)


KitKat Fan pages

a)      Product Review (Blog review page): Nestle Kit Kat Original


This review page for Kit Kat chocolate bar has been an on-going site for the past couple of years. On this page the users are allowed to comment and rate the experience they had with the chocolate bar and what their personal rating was.

 

b)      Fan Page: KitKat – The Official Fan Page:

On this Facebook fan page, the group consists of 1700+ followers and they hold contests for those who participate in the fan page. Another concept found on this website is that they have group discussions regarding the products that come out during an event.

Click the following link and check them out: https://www.facebook.com/groups/26341335481/




Crunch Bar Fan Pages:

a)      Candy Blog: Nestle Crunch (Now Even Richer and Creamier)

This particular blog site shares articles regarding the Crunch candy bar. The writer discusses how the product is created, the packaging, and the cost of the products.

Click the following link to view their site: http://www.candyblog.net/blog/item/nestle_crunch


















Comments

Popular posts from this blog

Blog Post #5 - Content Marketing Idea for The Hershey Company

This is a student-concept for a Sheridan Pilon School of Business Digital Marketing Course. Since Hershey posts a lot of baking recipes on their Facebook, my idea would to make a contest out of it for consumers to enjoy. The audience is for anyone between the ages of 10-50, but the main focus is to get the audience to bake their sweets with loved ones. The audience is asked to make a baked good (using any of the Hershey Company’s products) and take the sweetest picture with them and their loved ones and their finished product. The audience will then be asked to 1) Like and Follow HERSHEY’s on Facebook and 2) Post the picture on Facebook, while using the hashtag #HersheyLove and 5 winners can win a trip for four to the Hershey Park in Hershey, Derry Township, Pennsylvania. The goal is to get 200 likes and followers on the HERSHEY’s Facebook page, and 200 participants in the contest. This contest will be launched in the beginning of March so the contest can run for a mon...

Social Promotions between two brands

1 - Social Promotion for Blog Post #1 – Brand A vs Brand B on Facebook (20 points) (BLOG) FACEBOOK/Twitter: Discover North America’s top two chocolate brands , Kit Kat, and Crunch, and how each compare on Chocobar’s blog posts! (INDUSTRY) FACEBOOK/Twitter: Are you unsure what to get your special someone for your anniversary? Chocolate is the best way to show your appreciation for them! Learn more about which flavor to choose from! 2 – Social Promotion for Blog Post #2 – Brand A vs Brand B on Twitter (20 points) (BLOG) Facebook/Twitter/Instagram: Are you craving chocolate ? Why not try the following the product lines from Kit Kat and Crunch? (INDUSTRY): Not sure what to have for dessert? Use chocolate for all your DIY dessert needs! 3 – Social Promotion for Blog Post #3 – Brand A vs Brand B on your team’s chosen Social Media Platform (20 points) ...

Blog Post #5: Marketing Content Idea for One of the Brands

Ferrero Rocher vs. Nutella  Who are you creating this campaign for (which brand)?   I am creating this campaign for Ferrero Rocher since they could improve more on their social media activity. What is your idea? My Idea for Ferrero Rocher is to become more active on their Twitter page by launching a contest that requires people to use the hashtag #FerreroMovement . With this hashtag, people are required to come up with creative ways that they can use Ferrero Rocher in their lives and how it is incorporated in their daily life. The idea also consists of the company creating a blog where many of these participants' picture tagged with #FerreroMovement would be featured. Who is your audience? The audience would be anyone around the world who has an interest in chocolate, and wants a chance to win at something. It also targets people that have interest in picture taking and blogging.  What will it look like? (Create mock-ups, posters, infographics o...