Blog Post #4 –Fan Pages, influencers, inbound links for both brands. (15 points)
KitKat
Fan pages
a) Product Review (Blog review page): Nestle Kit Kat Original
This review page for
Kit Kat chocolate bar has been an on-going site for the past couple of years.
On this page the users are allowed to comment and rate the experience they had
with the chocolate bar and what their personal rating was.
b) Fan
Page: KitKat – The Official Fan Page:
On this Facebook fan page, the group
consists of 1700+ followers and they hold contests for those who participate in
the fan page. Another concept found on this website is that they have group discussions
regarding the products that come out during an event.
Click the following link and check them
out: https://www.facebook.com/groups/26341335481/
Crunch
Bar Fan Pages:
a) Candy
Blog: Nestle Crunch (Now Even Richer and Creamier)
This particular blog site shares articles
regarding the Crunch candy bar. The writer discusses how the product is
created, the packaging, and the cost of the products.
Click the following link to view their
site: http://www.candyblog.net/blog/item/nestle_crunch
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